QSC wanted to take the show attendees on a Q-SYS journey at InfoComm with a 30x50 two-story island booth.

CHALLENGE:

To deliver a 'visual path' for QSC to showcase the capabilities of their Q-SYS platform.

SOLUTION:

We designed an open concept two-story island booth that we softened with a curved counter and casual upper-deck meeting area.

A lighting truss was installed to hang and mount strategically placed lights and products to enhance the attendees' experience. Enclosing the truss around the booth's perimeter was a double-sided printed hanging sign that displayed their logo alongside cultural and service images. An open presentation area was constructed for device tutorials and Q&A sessions to capture and welcome the attendees' attention.

We highlighted the control counter with color matching lines and installed LED downlighting with clear acrylic barriers. This allowed for a subtle contrast from each of the interactive work stations.

Other features included:

  • Marquee signs on each counter
  • Flush mounted live product on the wall
  • 3D cloud-shaped backlit hanging sign to demonstrate and highlight featured product

 

SPECIFICATIONS:

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Tags: Case Study